The top of a company signals page includes basic Firmographics and a set of Core Health Indicators that provide a snapshot of the way a company is holistically positioned.

Core Health Scores

Propensity for Modernization - The willingness of a company to embrace change, new ideas, and modernize dated processes–based on news, signals, and major organizational shifts. Compared to the top 5th percentile.

  • The higher the score, the more this company displays a Propensity for Modernization.

Cloud & Technology Stack - The current state of this company’s technology stack as determined by what systems they use, how modern they are, and how they stack up via technology trends in the industry as a whole. Compared to the top 5th percentile.

  • The higher the score, the more this company exhibits a modern Technology Stack.

Cybersecurity - Determined by security measures adopted to prevent cyberattacks. Evaluated via types of technology detected, current practices, and security trends in the industry as a whole. Compared to the top 5th percentile.

  • The higher the score, the less vulnerable a company appears to cyber-based threats.

Brand Presence - The level of brand presence this company cultivates in social media, news, blogs, website, etc. Weighted on a curve compared to the top 5th percentile.

  • The higher the score, the more a company displays a diverse and vibrant range of touchpoints to reach their audience.

Growth & Expansion - The current speed at which this company is hiring new people, increasing physical locations, and expanding market share compared to the top 5th percentile.

  • The higher the score, the faster this company appears to be growing or expanding.

Competitive Positioning - How this company is positioned against other companies of similar size and industry. This score is determined by the actions a company takes to be competitive compared to the top 5th percentile.

  • The higher the score, the better this company is competitively positioned when compared to other companies of similar size and industry.
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